Identifying the challenges.
With ambitious growth goals, Zips wanted a new carwash design that would balance carwash functionality and durability with a quicker build time. They needed a comprehensive building design and custom equipment package that could function cohesively and create predicable outcomes. They wanted a prototype from a blank slate that could be replicated in new locations from coast to coast.
Also, recognizing that happier employees can make happier customers, Zips wanted to design a better employee experience. Pivoting their labor would also allow them to focus more on increasing sales and club memberships.